Alex Boucher and Vanessa Joyce have announced the launch of the Games Growth Agency, a new company designed to help other companies increase their advertising and sponsorships sales in the games sector with ‘immediate and impactful solutions’.
Boucher and Joyce are well-known figures in the games industry, and have years of experience between them in running successful industry gatherings like the Games Growth Summit, Game Dev Heroes and the DevPub Quiz, as well as assisting on events like the MCV/DEVELOP Awards, 30 Under 30 and MCV Women in Games on a freelance basis.
In a press release statement accompanying its reveal, the agency confirmed that it had already ‘secured two major clients’ and is set to continue expanding in the near future.
“The demand for outsourcing sales has dramatically increased in the last 18 months. Companies come to us seeking a quick, reliable solution,” said Joyce about the venture.
“They see less risk in working with professionals on short-term contracts rather than onboarding full-time sales personnel.” added Boucher, “With our proven track record in generating income and creating successful events, we’re positioned to meet hundreds of industry professionals and help businesses thrive,” he continued.
“We’re looking forward to helping as many companies as we can by providing strategic sales solutions and supporting their growth in the gaming industry.”
If you’d like to hear more information about the Games Growth Agency, please contact alex@analogbizdev.com or vanessa@analogbizdev.com
Disclosure: Alex Boucher and Vanessa Joyce are members of the team at MCV/DEVELOP, and regularly work on its business development, including its advertising and sponsorship sales.